EuroHealthNet launched an online guide for financing health promoting services. Good health and wellbeing is a value in itself but also arguably our greatest social and economic asset. Relatively few resources however, go into fostering this asset by promoting health and preventing illness across the population. The e-guide encourages health and social planners and policy makers at all levels to address this issue, and to find innovative ways to invest in health and wellbeing. It includes case studies and examples that can provide inspiration, and the latest developments on potential new sources and novel approaches to finance health and social measures that tackle the underlying causes of ill-health and disease.
The e-guide is especially relevant now, as the economic consequences of the COVID-19 pandemic may lead to a further increase in chronic diseases and exacerbate health inequalities. Dedicated investments in prevention and health promotion at national, regional and local levels will be needed to strengthen the resilience of communities and to increase the sustainability of our health systems.